This event was co-hosted with CX Centric. In this event, we delved into one of the most debated topics when it comes to Customer Experienc: Return On Investment (ROI).
Last year (2020) we held a very successful session on the Return on Investment of Customer Experience. Over the last year there have been a great deal of advancements in this area, and Officium Labs have been at the forefront. Hence we thought it only right to dive deeper and get a refresh on this topic.
In this CX Centric Conversation Nate Brown, Chief Experience Officer of Officium Labs was the keynote speaker. He shared a very interesting case study where he demonstrated the ROI of Customer Experience initiatives.
Officum Labs also collaborated with CX Centric to offer a framework to manage, present and track ROI on their projects.
This event was hosted by: Jonathan Daniels – Author of The Customer Experience Playbook and Director of CX CENTRIC
For this CX Centric Conversation, we constructed an international panel of experienced and knowledgeable professionals representing each of the continents. And with their help we managed to get to some solid conclusions.
Panel Members
Mandisa Makubalo – CX Pioneer, Africa
Faran Niaz – Customer Experience Consultant, Asia
Nate Brown – Chief Experience Officer, Officium Labs, America
Laise Porto – CX Pioneer, Asia
Gunjan Allen – CX Leader, Australasia
Ana Luisa Romero – CX Leader, Europe
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